THE PRICE AMPLIFIER WOKSHOP

Discover how to position your school as a premium choice, roll out your new pricing with confidence, and build a rhythm for regular increases that support real growth.

Most BJJ school owners are charging too little and putting off price increases out of fear they’ll lose students.

In this workshop, George Fourie will show you how to raise your prices the right way – without the awkwardness or pushback – so you can finally get paid what you’re worth.

HERE's WHAT YOU'LL LEARN

Why most martial arts schools are underpriced (and how to fix it)
How to raise your prices without losing students
The pricing formula that turns survival into real profit
Weekly vs monthly billing and how to make the switch
How to position your school as the premium option in your area
The exact email and rollout plan to implement your price increase
A referral bonus strategy to offset objections and grow faster
Real case studies showing $40K to $80K increases from one change

EXACTLY WHAT YOU GET

#1 THE PRICE AMPLIFIER WORKSHOP – Deep dive into effective membership pricing for BJJ schools and how to adjust your prices without the awkwardness. Includes:

THE PRICE AMPLIFIER WORKSHOP – 90 min workshop that deep dive into the Price Amplifier System and how to use it in your school.
THE PRICE AMPLIFIER WORKBOOK AND TEMPLATES – copy and paste campaign structures, templates, and examples so you can use the strategy right away.
PRICE AMPLIFIER Q&A – Live review your pricing structure and advice on the best way to move forward.
LIFETIME ACCESS – On-going access to the training, workbooks, and templates, so you can review them any time you need.

#2: THE MEMBERSHIP CALCULATOR – how do you know if you’re charging an appropriate amount for you memberships? Undercharge and you might be throwing away £1000’s in lost revenue. Overcharge and you me be hampering your growth.

The Membership Calculator is a simple tool based on market research and and our experience working with dozens of schools. All you need to do is fill out three numbers and it’ll do the rest. Here’s what’s included:

The Membership Calculator 1.1 – A simple tool to help you find the appropriate price for your area.
The Membership Calculator Walkthrough –video walk through of the membership calculator and how to use it.

100% LIFETIME GUARANTEE

If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.

As I’m based in the U.K. My payment processor works in £GBP. You’ll be charged £75, which is approximately $100 at the current exchange rate. Your bank/credit card provider will automatically convert the payment into your currency, so the charge maybe slightly different depending on the exchange rate.

SAY HELLO TO GEORGE

WHAT PEOPLE ARE SAYING:

Below you’ll find some feedback from BJJ players who’ve used the masterclass.

DISCLAIMER: These reviews came from people who attended the live masterclass. As a result, their experience will be a little different to yours. However, this type of masterclass recording is as close to being there live as you can get.

“I’ve found it really easy to implement the leg pummel and a couple of different entries to sparring and I’ve had some success in doing so” – Jake S. (Purple Belt)

“The masterclass was amazing – really enjoyed the techniques and learning something entirely new! The way you taught it and broke it all down was incredibly well thought through and made it really accessible” – Jack M. (Black Belt)

“I thought it was great! I came away feeling confident in positions” – Fraser L. (Black Belt)

“The masterclass was amazing – really enjoyed the techniques and learning something entirely new! I thought the way you taught it and broke it all down was incredibly well thought through and made it really accessible” – Jack M. (White Belt)

“It was a lot of fun and really useful for my game in the long term.” – Jose P. (Blue Belt)

100% LIFETIME GUARANTEE

If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.

REGISTRATION CLOSES IN:

DAYS

HOURS

MINS

SECS

Still on the fence?

Here’s what some of our members have to say about being part of Escapology Online:

I decided to sign up for Escapology Online after having some success with the Simple Submission System. I liked the way Tom broke down the moves and concepts and then strung them altogether with the drills and Mind Map.

I have not been in the gym as much as I’d like this first month but the days I’ve been in I have seen some progress especially with my side control.

On top of this the accessibility of Tom and Chelsea through this group is enough for the money. They get back very quickly with great advice along with the other members of the group. I’ll be sticking around with this group!

S.G. (White Belt)

I’ve know Tom for many years and in that time i have seen him evolve into an elite level competitor and coach. This is a rare combination.

Like Tom, i struggled have regular training partners and an instructor around me full time to guide me on my jj journey. Trial and error was my coach.

Escapology Online is a superb platform to help students, coaches and school owners alike to have access to some of the UK’s leading BJJ coaches.

I highly recommend Escapology Online to anyone serious about taking their Jiu Jitsu training to a new level. It is like have Tom and Chelsea with you on the mats.

J.E. (Black Belt)

BJJ is an art of centimetres and the better you get the tighter you need to be.

BJJ is accessible with countless videos and great rolls in class but with a simple question answered or video observation or critique from a competitive Black Belt as they arise, a bad habit can be stopped before it takes root, wasted time can be saved searching or experimenting to find an answer.

To this end the small, focused and technique driven closed group accelerates learning, increases motivation and ultimately improves your BJJ and fun.

J.H. (Purple Belt)

I joined this group as I have lots of holes in my game. I love BJJ and have a solid commitment to my Gym, however I needed something else.

YouTube is great for looking at random videos, but this group focuses on specific techniques, concentrated along a definitive learning path, which compliments my gym instructors and helps me focus.

The feedback is invaluable and allows me to gain second opinions on technical improvements, as well as a differing style of instruction.

S.S. (Purple Belt)

I joined the group because I struggle to get to classes regularly. I tried doing my own thing but it lacked structure and sometimes I would stop until the next class.

Since joining the group I have rarely had a day where I haven’t at least done the drills or looked at the technical guidance. And in only a month there has been an improvement.

I was concerned at first that I’d pay and not see any benefit. I was wrong and look forward to remaining a part of Escapology Online.

M.C. (Blue Belt)

Then Escapology Online is for you. Here’s why:

From as little as £17/month