Back in my early days of running a gym, I had zero clue how to run a successful gym and get people interested in my classes.
I took the Field of Dreams approach: “If you build it, they will come.”
I should have guessed that approach wouldn’t work, as in that movie, Kevin Costner builds a baseball stadium for ghosts. Let me tell you ghosts don’t pay their bills and the people didn’t come.
It doesn’t matter how good at BJJ you are, if no one knows about your classes, they’ll be empty. That was me and my business partner at the time.
While I was early in my coaching journey, he was (and still is) an incredible instructor with 20+ years teaching experience under his belt.
He’s lived and breathed martial arts his entire life and he’s responsible for coaching some of the top instructors in the UK.
But he was rubbish at marketing himself. As a result, we had very few students.
It sucked to see someone so talented unable to fill their classes, and it almost killed our school on several occasions.
This is one of the reasons I started my marketing journey.
When I did, our classes started booming, and we consistently added 20 – 40 members every month. (If I remember correctly, if added 53 new students n our best month).
Coupled with our awesome coaching skills, we grew from 150 students to 200, then 250. At our peak, we hit 384 members in one of the most deprived areas of the U.K.
This is why I’m so excited to teach what I’m going to teach in the Leads Machine training.
This training can help you get a sustainable flow of new members into your school.
Best of all, once you set up the system you can manage it in 30-60 minutes a day.
#1 THE LEADS MACHINE WORKSHOP – building a sustainable machine that attracts potential members 24/7 requires three core systems work together seamlessly. This recording of a live workshop dives deep into how build those systems and make them as hands off as possible. The training includes:
#2 THE 3 LEADS A DAY COURSE – A successful BJJ schools is built on sustainability. Getting 100 leads in a day means nothing if you only have space for 5 trials a week. In my experience getting 3 leads a day leads to sustainable growth without burn out. That’s what this course is all about. The training includes:
#3 LEADS MACHINE CAMPAIGN TEMPLATES – copy and paste campaign structures, templates, and examples.
BONUS #1: ACCELERATOR CALL WITH TOM – 15 minute call with Tom to identify exactly where you need to focus.
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.
As I’m based in the U.K. my payment processor works in £GBP. You’ll be charged £300, which is approximately $400 at the current exchange rate. However, your bank/credit card provider will automatically convert the payment into your currency, so you may be charged be slightly more or less depending on the exchange rate.
Below you’ll find some feedback from BJJ instructors who have used the system.
DISCLAIMER: Your results will depend on your experience, existing skills, assets, and work ethic. All business entails risk, action, and consistent effort. If you’re looking for ‘make easy money without any work’ these results do not apply.
“I had the great success on the course. I actually need a way to actually get less leads… over 170 leads this month.” – Dan D.
“Your information and courses are really inspirational and great info for how to run a BJJ academy” – Pedro G.
“It was fantastic training and I’d highly recommend it. We’re a new gym with a lot of experience in instructing but little to nothing in running a business” – Owen B.
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.
Then Escapology Online is for you. Here’s why:
Back in my early days of running a gym, I had zero clue how to run a successful gym and get people interested in my classes.
I took the Field of Dreams approach: “If you build it, they will come.”
I should have guessed that approach wouldn’t work, as in that movie, Kevin Costner builds a baseball stadium for ghosts. Let me tell you ghosts don’t pay their bills and the people didn’t come.
It doesn’t matter how good at BJJ you are, if no one knows about your classes, they’ll be empty. That was me and my business partner at the time.
While I was early in my coaching journey, he was (and still is) an incredible instructor with 20+ years teaching experience under his belt.
He’s lived and breathed martial arts his entire life and he’s responsible for coaching some of the top instructors in the UK.
But he was rubbish at marketing himself. As a result, we had very few students.
It sucked to see someone so talented unable to fill their classes, and it almost killed our school on several occasions.
This is one of the reasons I started my marketing journey.
When I did, our classes started booming, and we consistently added 20 – 40 members every month. (If I remember correctly, if added 53 new students n our best month).
Coupled with our awesome coaching skills, we grew from 150 students to 200, then 250. At our peak, we hit 384 members in one of the most deprived areas of the U.K.
This is why I’m so excited to teach what I’m going to teach in the Leads Machine training.
This training can help you get a sustainable flow of new members into your school.
Best of all, once you set up the system you can manage it in 30-60 minutes a day.
#1 THE LEADS MACHINE WORKSHOP – building a sustainable machine that attracts potential members 24/7 requires three core systems work together seamlessly. This recording of a live workshop dives deep into how build those systems and make them as hands off as possible. The training includes:
#2 THE 3 LEADS A DAY COURSE – A successful BJJ schools is built on sustainability. Getting 100 leads in a day means nothing if you only have space for 5 trials a week. In my experience getting 3 leads a day leads to sustainable growth without burn out. That’s what this course is all about. The training includes:
#3 LEADS MACHINE CAMPAIGN TEMPLATES – copy and paste campaign structures, templates, and examples.
BONUS #1: ACCELERATOR CALL WITH TOM – 15 minute call with Tom to identify exactly where you need to focus.
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.
As I’m based in the U.K. my payment processor works in £GBP. You’ll be charged £300, which is approximately $400 at the current exchange rate. However, your bank/credit card provider will automatically convert the payment into your currency, so you may be charged be slightly more or less depending on the exchange rate.
Below you’ll find some feedback from BJJ instructors who have used the system.
DISCLAIMER: Your results will depend on your experience, existing skills, assets, and work ethic. All business entails risk, action, and consistent effort. If you’re looking for ‘make easy money without any work’ these results do not apply.
“I had the great success on the course. I actually need a way to actually get less leads… over 170 leads this month.” – Dan D.
“Your information and courses are really inspirational and great info for how to run a BJJ academy” – Pedro G.
“It was fantastic training and I’d highly recommend it. We’re a new gym with a lot of experience in instructing but little to nothing in running a business” – Owen B.
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.
DAYS HOURS MINS SECS
I decided to sign up for Escapology Online after having some success with the Simple Submission System. I liked the way Tom broke down the moves and concepts and then strung them altogether with the drills and Mind Map.
I have not been in the gym as much as I’d like this first month but the days I’ve been in I have seen some progress especially with my side control.
On top of this the accessibility of Tom and Chelsea through this group is enough for the money. They get back very quickly with great advice along with the other members of the group. I’ll be sticking around with this group!
S.G. (White Belt)
I’ve know Tom for many years and in that time i have seen him evolve into an elite level competitor and coach. This is a rare combination.
Like Tom, i struggled have regular training partners and an instructor around me full time to guide me on my jj journey. Trial and error was my coach.
Escapology Online is a superb platform to help students, coaches and school owners alike to have access to some of the UK’s leading BJJ coaches.
I highly recommend Escapology Online to anyone serious about taking their Jiu Jitsu training to a new level. It is like have Tom and Chelsea with you on the mats.
J.E. (Black Belt)
BJJ is an art of centimetres and the better you get the tighter you need to be.
BJJ is accessible with countless videos and great rolls in class but with a simple question answered or video observation or critique from a competitive Black Belt as they arise, a bad habit can be stopped before it takes root, wasted time can be saved searching or experimenting to find an answer.
To this end the small, focused and technique driven closed group accelerates learning, increases motivation and ultimately improves your BJJ and fun.
J.H. (Purple Belt)
I joined this group as I have lots of holes in my game. I love BJJ and have a solid commitment to my Gym, however I needed something else.
YouTube is great for looking at random videos, but this group focuses on specific techniques, concentrated along a definitive learning path, which compliments my gym instructors and helps me focus.
The feedback is invaluable and allows me to gain second opinions on technical improvements, as well as a differing style of instruction.
S.S. (Purple Belt)
I joined the group because I struggle to get to classes regularly. I tried doing my own thing but it lacked structure and sometimes I would stop until the next class.
Since joining the group I have rarely had a day where I haven’t at least done the drills or looked at the technical guidance. And in only a month there has been an improvement.
I was concerned at first that I’d pay and not see any benefit. I was wrong and look forward to remaining a part of Escapology Online.
M.C. (Blue Belt)
Then Escapology Online is for you. Here’s why:
Get your membership now
From as little as £17/month
