Social media companies make BILLIONS of dollars convincing businesses that social media is THE way to reach your customers… but it’s a total scam.
Instagram gives you a measly 8% reach for a post. And Stories? A pathetic 1%. Facebook isn’t much better at around 6%.
That means when you post something on Instagram, 92% of your followers NEVER EVEN SEE IT.
The simple reason is these companies want you to pay them to show your posts to your followers.
If you try to beat the algorithm, you end up getting tied to your phone, following trends and posting at all hours of the day.
Worst of all, if for some reason they decide you’re not worthy, they’ll pull and ban your account faster than you can say “community standards violation.”
All those countless hours of curating your feed disappear in a heartbeat.
Don’t get me wrong, social media has its place, but it’s not the be-all and end-all many people make it out to be.
Meanwhile, email just sits there, quietly crushing it.
When you send an email, it lands directly in someone’s inbox. No algorithm deciding if it’s “worthy” of being seen. No paying extra to “boost” it to people who already follow you.
My typical open rates range from 35% to 70%, depending on who I’m messaging.
Here’s the kicker… these aren’t random people doom-scrolling. They’re folks who specifically said, “Yes, I want to hear from you about BJJ.”
That’s pure gold and can have a massive impact on the growth and retention of your academy.
And here’s the other thing… a lot of your email marketing can be automated.
Email works 24/7 building the relationship with potential members and current students a like while you can focus on other things.
If you want to grow your school, email is one of the best methods, particularly if you’re a time-strapped instructor.
You’ll learn exactly how to do this with the Automatic Email System.
#1 THE AUTOMATIC EMAIL WORKSHOP – deep dive into how to use email marketing in your BJJ school. You’ll get to see the different campaigns we use, how to automate a large part of the system, how to write emails people want to read and so much more.
#2 AES WELCOME EMAIL TEMPLATES – The automated email campaign I’ve been using for the last 8 years to convert leads to trials. Includes video walkthrough, fast start guide, and more.
#3 AES NEW MEMBER TEMPLATES – the automated email campaign I’ve been using for the last 8 years to onboard new members. Includes video walkthrough, fast start guide, and more.
BONUS #1: ACCELERATOR CALL WITH TOM – 15 minute call with Tom to identify exactly where you need to focus.
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.
As I’m based in the U.K. my payment processor works in £GBP. You’ll be charged £300, which is approximately $400 at the current exchange rate. However, your bank/credit card provider will automatically convert the payment into your currency, so you may be charged be slightly more or less depending on the exchange rate.
Below you’ll find some feedback from BJJ instructors who have used the template.
DISCLAIMER: Your results will depend on your experience, existing skills, assets, and work ethic. All business entails risk, action, and consistent effort. If you’re looking for ‘make easy money without any work’ these results do not apply.
“It’s great. I’ve learned more about what I didn’t know and it’s changed my perspective about what it holding the club back in term of growth. Thanks for the insights!” – Brett B.
“Thank you so much. Absolutely loving the content.” – Jack C.
“The approach makes perfect sense… I never thought of applying those concepts & tools extensively to my own club. It’s a wake-up call!” – Alvinesh J.
“Lots of good information and awesome details on it all thank you for putting in the work on this as I know it takes a lot of your time. Thanks” – Simon S.
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.
Then Escapology Online is for you. Here’s why:
Social media companies make BILLIONS of dollars convincing businesses that social media is THE way to reach your customers… but it’s a total scam.
Instagram gives you a measly 8% reach for a post. And Stories? A pathetic 1%. Facebook isn’t much better at around 6%.
That means when you post something on Instagram, 92% of your followers NEVER EVEN SEE IT.
The simple reason is these companies want you to pay them to show your posts to your followers.
If you try to beat the algorithm, you end up getting tied to your phone, following trends and posting at all hours of the day.
Worst of all, if for some reason they decide you’re not worthy, they’ll pull and ban your account faster than you can say “community standards violation.”
All those countless hours of curating your feed disappear in a heartbeat.
Don’t get me wrong, social media has its place, but it’s not the be-all and end-all many people make it out to be.
Meanwhile, email just sits there, quietly crushing it.
When you send an email, it lands directly in someone’s inbox. No algorithm deciding if it’s “worthy” of being seen. No paying extra to “boost” it to people who already follow you.
My typical open rates range from 35% to 70%, depending on who I’m messaging.
Here’s the kicker… these aren’t random people doom-scrolling. They’re folks who specifically said, “Yes, I want to hear from you about BJJ.”
That’s pure gold and can have a massive impact on the growth and retention of your academy.
And here’s the other thing… a lot of your email marketing can be automated.
Email works 24/7 building the relationship with potential members and current students a like while you can focus on other things.
If you want to grow your school, email is one of the best methods, particularly if you’re a time-strapped instructor.
You’ll learn exactly how to do this with the Automatic Email System.
#1 THE AUTOMATIC EMAIL WORKSHOP – deep dive into how to use email marketing in your BJJ school. You’ll get to see the different campaigns we use, how to automate a large part of the system, how to write emails people want to read and so much more.
#2 AES WELCOME EMAIL TEMPLATES – The automated email campaign I’ve been using for the last 8 years to convert leads to trials. Includes video walkthrough, fast start guide, and more.
#3 AES NEW MEMBER TEMPLATES – the automated email campaign I’ve been using for the last 8 years to onboard new members. Includes video walkthrough, fast start guide, and more.
BONUS #1: ACCELERATOR CALL WITH TOM – 15 minute call with Tom to identify exactly where you need to focus.
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.
As I’m based in the U.K. my payment processor works in £GBP. You’ll be charged £300, which is approximately $400 at the current exchange rate. However, your bank/credit card provider will automatically convert the payment into your currency, so you may be charged be slightly more or less depending on the exchange rate.
Below you’ll find some feedback from BJJ instructors who have used the template.
DISCLAIMER: Your results will depend on your experience, existing skills, assets, and work ethic. All business entails risk, action, and consistent effort. If you’re looking for ‘make easy money without any work’ these results do not apply.
“It’s great. I’ve learned more about what I didn’t know and it’s changed my perspective about what it holding the club back in term of growth. Thanks for the insights!” – Brett B.
“Thank you so much. Absolutely loving the content.” – Jack C.
“The approach makes perfect sense… I never thought of applying those concepts & tools extensively to my own club. It’s a wake-up call!” – Alvinesh J.
“Lots of good information and awesome details on it all thank you for putting in the work on this as I know it takes a lot of your time. Thanks” – Simon S.
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.
DAYS HOURS MINS SECS
I decided to sign up for Escapology Online after having some success with the Simple Submission System. I liked the way Tom broke down the moves and concepts and then strung them altogether with the drills and Mind Map.
I have not been in the gym as much as I’d like this first month but the days I’ve been in I have seen some progress especially with my side control.
On top of this the accessibility of Tom and Chelsea through this group is enough for the money. They get back very quickly with great advice along with the other members of the group. I’ll be sticking around with this group!
S.G. (White Belt)
I’ve know Tom for many years and in that time i have seen him evolve into an elite level competitor and coach. This is a rare combination.
Like Tom, i struggled have regular training partners and an instructor around me full time to guide me on my jj journey. Trial and error was my coach.
Escapology Online is a superb platform to help students, coaches and school owners alike to have access to some of the UK’s leading BJJ coaches.
I highly recommend Escapology Online to anyone serious about taking their Jiu Jitsu training to a new level. It is like have Tom and Chelsea with you on the mats.
J.E. (Black Belt)
BJJ is an art of centimetres and the better you get the tighter you need to be.
BJJ is accessible with countless videos and great rolls in class but with a simple question answered or video observation or critique from a competitive Black Belt as they arise, a bad habit can be stopped before it takes root, wasted time can be saved searching or experimenting to find an answer.
To this end the small, focused and technique driven closed group accelerates learning, increases motivation and ultimately improves your BJJ and fun.
J.H. (Purple Belt)
I joined this group as I have lots of holes in my game. I love BJJ and have a solid commitment to my Gym, however I needed something else.
YouTube is great for looking at random videos, but this group focuses on specific techniques, concentrated along a definitive learning path, which compliments my gym instructors and helps me focus.
The feedback is invaluable and allows me to gain second opinions on technical improvements, as well as a differing style of instruction.
S.S. (Purple Belt)
I joined the group because I struggle to get to classes regularly. I tried doing my own thing but it lacked structure and sometimes I would stop until the next class.
Since joining the group I have rarely had a day where I haven’t at least done the drills or looked at the technical guidance. And in only a month there has been an improvement.
I was concerned at first that I’d pay and not see any benefit. I was wrong and look forward to remaining a part of Escapology Online.
M.C. (Blue Belt)
Then Escapology Online is for you. Here’s why:
Get your membership now
From as little as £17/month
