THE STUDENT CENTRED COACHING MODEL
How to build a world class BJJ training environment your students love without watering down your coaching or selling out.
STEP 1: WATCH THIS VIDEO
HOW ATTRITION IMPACTS YOUR ACADEMY
STEP 2: LEARN The PRINCIPLES & Structure BEHIND 2% ATTRITION
10,000 FT VIEW
INSIDE THE STUDENT CENTRED COACHING WORKSHOP YOU GET:
The training environment and culture within your academy will have a profound impact on your school. If you get it wrong, you’ll face an uphill battle against getting your students good at Jiu Jitsu, retention, and growing your academy.
However, instructors often focus on the wrong area when thinking about their classes and training environment.
Having a world-class training environment isn’t just about what you teach (techniques, drills, sparring, etc). It’s also about the way you interact with your students, how you structure your classes, and a bunch of other often invisible factors.
A great instructor knows that what happens on the mat is important, but what happens around the mat is critical.
In this training, you’ll discover our “student-centred” model of coaching that has helped us maintain a 2% attrition rate since we opened, while still creating high-level BJJ players.
- The main job of a BJJ instructor – it’s not what you think.
- The number one mistake instructors make that will make your attrition worse.
- The SSL Principle that will make your students love every class you teach and how to fix it if one of these is missing from your classes.
- The difference between a good and great instructor.
- The 3 core reasons students QUIT and how to create a class that eliminates them all.
- How to deal with injuries and reduce the chance it leads to quitting.
- Why a blue belt can be a better instructor than a black belt and when they aren’t.
- How to make your classes so smooth they almost run themselves — even when you’re running on fumes.
- Why a retention problem often has nothing to do with your technique.
- How over-coaching will make your students quit.
- Why your “energy” — not your curriculum — determines who stays, who leaves, and who becomes a black belt.
- How to spot the exact moment a student is about to quit — and save them with one conversation.
- The most important question you should ask yourself after every class.
- Why your best retention strategy has nothing to do with marketing — and everything to do with micro-moments on the mat.
- The single biggest lie instructors tell themselves about retention.
- What NEVER to automate in your academy — if you care about culture.
- The fastest way to make parents your allies instead of critics.
- When “letting them go” is the most powerful coaching move you’ll ever make.
- How to make your academy immune to competition — even if they undercut your price.
- The single most important mindset shift that turns teaching into leading.
EXACTLY WHAT YOU GET
#1 THE STUDENT CENTRED COACHING WORKSHOPS
Deep dive into the create an incredible training environment your students love. (2x 90 min sessions)
Session #1: Student Centred Coaching Principles (2PM on 20th October 2025)
Session #2: Student Centred Coaching Class Structure And Managment (2PM on 27th October 2025)
#2 THE STUDENT CENTRED COACHING WORKBOOK
The workbook includes all the principles structure, templates, and examples you need to use this model in your school.
#3 WORKSHOP RECORDINGS
Recordings of the live workshop so you can watch it back and / or catch up on anything you missed.
BONUS #1: INSTRUCTOR TRAINING PROGRAMME
In depth instructor training programme that dives deep into teaching classes and structuring programmes. (worth £299)
BONUS #2: INSIDE OUR CLASSES
Breakdowns of how we structure our kids, adults, and competition classes using the Student Centred Coaching model. (worth £49)
100% LIFETIME GUARANTEE
If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 5 working days.
CLAIM THIS OFFER
VIP OPTION
EXACTLY WHAT YOU GET:
- Everything in the standard option.
- 2x 60-min 1:1 Zoom with Tom, co-creating your content, offers, and strategy.
- 30-days support, to answer any additional questions and get feedback & guidance on implementation.
- 30-days access to Escapology Online so you can access addiontal resources to help grow your school.
LIMITED TIME OFFER
Still on the fence?
Here’s what some of our members have to say about being part of Escapology Online:
I have not been in the gym as much as I’d like this first month but the days I’ve been in I have seen some progress especially with my side control.
On top of this the accessibility of Tom and Chelsea through this group is enough for the money. They get back very quickly with great advice along with the other members of the group. I’ll be sticking around with this group!
Like Tom, i struggled have regular training partners and an instructor around me full time to guide me on my jj journey. Trial and error was my coach.
Escapology Online is a superb platform to help students, coaches and school owners alike to have access to some of the UK’s leading BJJ coaches.
I highly recommend Escapology Online to anyone serious about taking their Jiu Jitsu training to a new level. It is like have Tom and Chelsea with you on the mats.
BJJ is accessible with countless videos and great rolls in class but with a simple question answered or video observation or critique from a competitive Black Belt as they arise, a bad habit can be stopped before it takes root, wasted time can be saved searching or experimenting to find an answer.
To this end the small, focused and technique driven closed group accelerates learning, increases motivation and ultimately improves your BJJ and fun.
YouTube is great for looking at random videos, but this group focuses on specific techniques, concentrated along a definitive learning path, which compliments my gym instructors and helps me focus.
The feedback is invaluable and allows me to gain second opinions on technical improvements, as well as a differing style of instruction.
Since joining the group I have rarely had a day where I haven’t at least done the drills or looked at the technical guidance. And in only a month there has been an improvement.
I was concerned at first that I’d pay and not see any benefit. I was wrong and look forward to remaining a part of Escapology Online.
Then Escapology Online is for you. Here’s why: